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Lead distribution softwareYour lead platform, fully managed.

You're hours away from a production-ready lead platform, with routing, checks and reporting built in.

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Why Hawfinch

A lead platform you don't have to run.

Hawfinch runs your lead intake, checks and buyer routing for you, with every feature on every plan and a UK team on call around the clock.

Real-time processing

A lead hits your endpoint, your supplier gets an answer straight away, and the lead is checked and offered to your buyers as it arrives. Nothing waits for a batch.

More than intake

Many platforms take leads in and leave the rest to you. Hawfinch also handles routing, caps, returns, reporting and revenue tracking in one place.

Support around the clock

Our UK team answers 24/7, weekends and bank holidays included, on every plan. You deal with engineers who know your campaigns and buyers, rather than a ticket queue.

Built for lead operations

Taking leads in, validating them, routing them, delivering them and reporting on the results usually means stitching several tools together. Hawfinch does all of it in one place.

lead_submission bulk_import csv_import chunked_import column_mapping field_mapping custom_fields nested_json hlr_lookup campaign_deduplication buyer_deduplication suppression_lists lookback_periods api_key_per_campaign campaign_archival lead_submission bulk_import csv_import chunked_import column_mapping field_mapping custom_fields nested_json hlr_lookup campaign_deduplication buyer_deduplication suppression_lists lookback_periods api_key_per_campaign campaign_archival
waterfall_routing route_groups priority_tiers round_robin weighted_routing smart_filters field_filters geo_filters time_filters active_days route_caps group_caps daily_caps weekly_caps monthly_caps multi_sell ping_post direct_delivery waterfall_routing route_groups priority_tiers round_robin weighted_routing smart_filters field_filters geo_filters time_filters active_days route_caps group_caps daily_caps weekly_caps monthly_caps multi_sell ping_post direct_delivery
lead_querying lead_editing lead_redistribution lead_return lead_export dashboard_stats campaign_performance buyer_performance lead_quality_report financial_reporting custom_reports push_notifications role_based_access two_factor_auth audit_logging lead_querying lead_editing lead_redistribution lead_return lead_export dashboard_stats campaign_performance buyer_performance lead_quality_report financial_reporting custom_reports push_notifications role_based_access two_factor_auth audit_logging

Speed

Reports across millions of leads, in a fraction of a second.

Break your whole lead history down by campaign, buyer, supplier or day and the answer is on screen straight away. The figures include the lead that arrived a second ago, because nothing waits for an overnight rollup.

0.04 sRevenue and sales by campaign, across 13.3 million leads
0.12 sDaily revenue by buyer for the last 90 days
0.02 sSearching every lead for part of a phone number

Timed on Hawfinch’s production database in October 2026. The times are for the query itself; drawing the page in your browser adds a little on top.

Files

Open a 5 million row CSV and get straight to work.

Excel stops at 1,048,576 rows. Files opens far bigger CSVs in your browser, and row 5,000,000 comes up as quickly as row 1. Filter, sort, find duplicates, write formulas, hash a column or check the phone numbers, then export it or import it as leads.

0.25 sJump to row 5,000,000 of a 5.6 million row file
0.44 sFilter the same file to an exact value
0.56 sSort it by any column
13 sConvert an 819 MB CSV so it is ready to open

Measured on Hawfinch’s production servers.

Security

Access control and an audit trail.

Every signed-in action is recorded, permissions are checked on every request, and you can require two-factor sign-in for your whole team.

  • An audit log of every action: who did it, their role, what changed, when, from where, and whether it was allowed. Settings changes show the before and after values.
  • Roles and permissions: admin, manager, analyst, support and viewer, with per-user control over who sees revenue and who can export.
  • Buyer and supplier logins that only see their own leads.
  • Two-factor sign-in that you can require for everyone in your organisation.
  • Stored in London, encrypted in transit, with continuous backups and point-in-time recovery.

Email builder

Email the leads you already have.

Design an email by dragging blocks into place, or write your own HTML with a live preview. Ask AI for changes in plain English, then send it with automations and one-off sends, without leaving Hawfinch.

See the email builder

Drag and drop, or your own HTML

Four tabs in the sidebar: Elements, Controls, Page and Starters. Personalise any line with lead details, such as {{firstname,fallback=there}}.

Ask AI, with one-click undo

Say what you want changed and watch the email change. It keeps your personalisation fields, writes in British English and never invents prices, figures or testimonials.

  • AutomationsEmail new leads that match your filters and opted in to marketing email, with a daily cap.
  • One-off sendsPick the leads, pick the email, send it once.
  • A never-email listUnsubscribes, bounces and spam reports, stored hashed and honoured by every brand you run.
  • Results per campaignSent, delivered, opens, clicks, unsubscribes, bounces and spam reports.

Assistant

Ask why a lead went where it did, and get the facts.

Every lead carries a record, made the moment it was routed, of why it went where it did. The read-only assistant answers your questions from that record, and from your campaigns, leads, reports and email.

Meet the assistant

A chat panel on every page

Ask in plain English and every answer shows what it looked at, so you can check it against the source yourself.

How it was routed

Open any lead to see each delivery group in order, what was skipped and why, and which buyers were tried. Hawfinch writes it as the lead is routed, with no AI involved.

  • Read-onlyIt looks things up and explains them. It can’t change a campaign, a lead or a setting.
  • Sees what you seeIt never sees anything the person asking couldn’t open in Hawfinch themselves.
  • Contact details maskedPhone numbers and emails stay masked unless you look up one lead.
  • For adminsSwitched on for your organisation by a super admin.

Hawfinch for iPhone

Run your campaigns from your phone

The Hawfinch iOS app is live on the App Store.

iOS app

Leads, caps and alerts on your phone

Track campaigns, check deliveries and dig into your leads from anywhere. Get a push alert when leads come in, a buyer hits its cap or a delivery fails, and choose exactly which alerts you get.

  • Push alerts for new leads, buyer caps and delivery failures, with your own rules for which ones you get.
  • Search every lead and see exactly which buyers it went to.
  • Edit campaigns on the go: groups, buyers, caps and filters.
  • Face ID and offline mode, so it stays locked and keeps working on a dropped signal.
Download on the App Store
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Move your leads to Hawfinch.

Every feature on every plan, with a UK team on call around the clock.

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